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To show up in the search
engines, the very basics are:
You must have your keywords
(What you want to show up under in the search engines)
in and near the beginning of your:
1. Title tag
2. Description meta tag
3. Keywords meta tag
4. Top of page text
5. Heading text
6. Link text
7. FIle names of pages and
images. For example, page1.html is useless,
while a file name like e.g. optical-instruments.html (using
your keywords of course) may help a little
8. Alt image tags (keep
it short in the Alt tags) |
Examples
E.g. Site Joes Pet Store |
| Page Element |
The bad way |
The better way |
| Title tag |
Welcome to Joe's |
Pet supplies, dog, cat,
and gopher food by Joes Pet Supply Warehouse. |
| Description meta tag |
We offer a great variety
of supplies for all your needs. |
Dog, cat and gopher food
discount sales. Joes Pet Supply Warehouse for all your pet supply
needs. |
| Keywords meta tag |
Joes, quality, price,
friendly, supplies |
pet supplies, dog, cat,
gopher, discount, flea collars, dog houses, bulk kitty litter |
| Top of page text |
Welcome to Joe's |
Pet Supplies by Joe's Pet
Supply Warehouse. Everything you need for your dog, cat, or gopher. |
| Heading text |
Wow Take a Look at our
Specials! |
dog, cat, or gopher pet
supply sales |
| Link text |
Click here |
Click here for dog food
pricing |
| FIle names of pages and
images |
image01.jpg |
dog-food.jpg |
| Alt image tags |
image01.jpg (10 K) |
dog food |
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